Through free online guides, a public forum and video content, Gransnet.com is showing the over 50s that the internet connects people, with a wealth of knowledge, support, advice and entertainment available for them to access. To get this message out there, they put together a short video to communicate the specific benefits of being online, and by working with Go ON UK, Digital Unite and Age UK, as well as local libraries, Gransnet.com has expanded the video’s reach.
Since they launched four years ago, the site has evolved according to feedback from users, not just about what they enjoy about Gransnet.com, but the internet in general. They offer guides to social networking, highlight useful websites and recommend new apps to improve online uptake, and highlight the important benefits that getting online can have for everyone – especially as isolation and older age often go hand in hand.
