Signly turns inaccessible financial information into independent access for Deaf customers at scale. With hundreds of thousands of uses already delivered and strong evidence of social value, it offers a practical model for more inclusive finance. 

Signly is tackling a serious but often overlooked financial inclusion problem. Many Deaf people use British Sign Language as their first or preferred language, yet banks and other financial services still communicate mainly in written English. This creates barriers in high-risk situations such as fraud, debt, bereavement and major financial decisions, where misunderstanding can cause real harm. Signly embeds BSL directly into live webpages, letters and other customer journeys so Deaf users can access information independently in their own language. The impact is strong and measurable. A BSL-first Social Return on Investment study involving around 500 Deaf users found that Signly creates an average of £8,649 of social value per user per year. It has already enabled hundreds of thousands of independent access sessions and does so at a cost of around £0.75 per Deaf customer per month. This reduces stress, improves privacy, supports better financial outcomes, and gives Deaf customers a more equal and independent way to manage money. 

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